Tag Archives: Apple

Will Apple Bet the Farm on Quattro Wireless?

By Adam | Published: February 24, 2010
Apple‘s recent purchase of mobile ad network Quattro Wireless may signify a much more significant shift in Apple’s business model than it would otherwise seem. So, why did Apple buy Quattro (Apple earlier sought to buy market-leader AdMob, but ceded the purchase to Google once the price became too rich)?  Apple has always focused on [...]
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Boxee Payments: Good for Content Owners, Competition for MSO’s and iTunes

By Adam | Published: January 20, 2010
Content owners aren’t the ones who need to be worried about Boxee Payments, it’s the MSO (cable), satellite, and fiber networks and online distribution platforms such as iTunes, XBox Live, and Netflix (to the extent that Netflix sees itself as a platform). The reason for this is scarcity – plain old supply and demand (most [...]
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